Data is among the most valuable assets for any business. It can be used to gain a competitive advantage, increase revenue, and improve customer loyalty. But it’s only helpful only if you know how to utilize it effectively. This requires a clearly-defined strategy and the right software tools.

Organizations generate massive amounts of data. To make this data available to employees for their decision-making, the company must ingest it and then organize it into a central repository. This is where the data management software is required. It is a framework that allows you to collect, store and distribute the data needed to support the core software of a company and business systems.

There’s a wide range of choice in the marketplace for software for managing data. Some solutions are standalone applications or provide the possibility of being utilized in all data environments. It is important to choose an option that has the features you require for your business and can be scalable to meet the demands of growth.

A retailer such as a retailer that is looking to automatize their ETL/ELT process could use tools like Blendo or SQL Server Integration Services to extract and load the data into a warehouse. For instance, the company could employ the Hevo Data solution that provides a real-time pipeline for data and supports more than 150 source systems.

Other tools can provide advanced features like predictive analytics and data quality monitoring. These tools can help reduce the time and effort that it takes for employees to complete data tasks, which could improve productivity and efficiency. They also help safeguard sensitive information and ensure compliance to consumer protection laws.

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